Поиск по изображению
товары KazanExpress

System that allows you to search for products by photo on the website of an online store

Search by images
KazanExpress logo

Main information

Customer
KazanExpress.ru is a marketplace for Chinese and Russian goods with free delivery in one day.
Audience
Fastest growing marketplace in Europe
KazanExpress.ru users
Why is it system needed
Raise sales conversion
Related project
KazanExpress recommendations

Scheme of work

Problem
Person cannot clearly articulate what he wants to buy in order to drive into the search
Decision
Search by photo of the desired object
User visits the site
Леггинсы KazanExpress
Uploads a photo
System offers the most similar items from the marketplace catalog
Девушка в лосинах
Леггинсы женские спортивные
Леггинсы Under Armour KazanExpress
Девушка в спортивных лосинах
User is satisfied, the conversion of the online store is growing

Technologies

Search engine for similar images from EORA.

EORA Mage

Mage works when the client:

Saw a cool dress / furniture on Instagram and took a screenshot
Женщина в платье
search
Система поиска похожих товаров, платья
Золотая колонка
search
Система поиска похожих товаров, колонки
Saw an interesting thing on the street
Поясная сумка
search
Система поиска похожих товаров, поясная сумка
Лыжные очки
search
Система поиска похожих товаров, Лыжные очки
Knows what he is looking for, just too lazy to enter text
Мяч для стирки
search
Система поиска похожих товаров, мяч для стирки
USB хаб
search
Система поиска похожих товаров, USB хаб

Difficulties of the project

Problem
Decision
Problem
Decision
Very large database. It is necessary to provide a quick search for it.
We use the SCANN index and optimize the neural network.
There is a chance that the model will learn on popular categories of goods and the quality of work will be lower for rare ones.
We use data augmentation: we increase the frequency of rare images in the process of training the model.

Project team

Konstantin Kubrak
Manager
Vladislav Vinogradov
Techlead
Viacheslav Schultz
ComputerVision Engineer
KazanExpress logo

Emotions from the project

Roman Doronin
CEO EORA
«Strategically important project for us:
- Firstly, we are actively developing our search for similar images EORA MAGE, and with each new client it works better and better.
- Secondly, Kazan Express are our friends and neighbors, it's great if they grow even faster».
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